Amar Chitra Katha reloaded

Amar Chitra Katha comics has been part of every Indian child’s legacy and imagination. The comic book series carries tales of Indian culture, history, fables, religion, humour, biographies, heritage, sports etc. over the years the comics have changed owners thrice to currently be owned by Retail magnet Kishore Biyani's Future Ventures. I recently, traced the journey of this legendary brand from when it started to its present times and the changes and challenges it has undergone over the last couple of years.

read the full story that appeared in Open

http://www.openthemagazine.com/article/art-culture/eternal-tales-in-the-electronic-age